Ranging from the serious to silly from agency pundits.
Get smart. Reaching near universal adoption, decent smart phone models become available for less than $100, tipping mobile web usage well into the majority.
Accelerated use. Self driving cars will start public demonstrations in the U.S. and abroad, with automakers discussing options including leasing time in driverless car fleets.
A bite out of Apple. Their dominance in mobile and consumer electronics will likely dip as Asian companies compete more effectively.
App with attitude. Look for a broader adoption of near field communications (payments, user messages, and ads.)
Quality, not quantity. Focusing on quality in social content, brands will reduce social chatter, resulting in fewer, deeper conversations rather than numerous shallow conversations.
I thought it was just the Internet. Al Gore claims he invented the hash tag. Asks for billions in back payments on all tweets.
Competitive healthcare. Watch for a continued disruption in the industry, with the possibility of public companies publishing rates for procedures and experiencing surge pricing akin to Uber.
Getting personal. Test "apps" emerge where people hand over mass data and are given prompts addressing major/minor choices ranging from when to wake up, to what gifts to buy for holidays.
Cubs win the Series. Not.
Financing: the American Idol version. The manufacturing specialization trend which saw its boon with Kickstarter continues.
Wearables wear out. Ear buds, smart bras and watches, and the like flounder again.
So simple even a caveman can do it. Atkins and Paleo diets combine to form one super diet. It follows the same rules as Atkins but now you need to dress up like a caveman while eating.
The write stuff. Brands rediscover the value of story telling in long-form writing and blogs.
Think small. Large-scale institutions like nursing homes scale down, investing in home-like, intimate settings that house fewer patients.
What goes around, comes around. People learn that every time you post a vertical video, an evil internet troll becomes stronger.
Yes Virginia, there is a Santa Claus. Mark Zuckerberg gives money to someone who shares a post on Facebook.
Thanks to contributions from ND&P crystal-ball gazers including Dave Peterson, Drew Aronica, Brian Ritter, Thomas Becher, and Stefanie Brown.